A few days ago I was speaking with a client about social media and how it can improve their companies’ exposure and in many cases, if worked correctly, can bring them new business.  But with social media technology many people rely too much on the actual tool they are using.

Social media marketing sites like Facebook, LinkedIn and Twitter are great for cultivating connections that are too far away to grow in person but you should still strive to go out and actually meet the people you are networking with either on a one-to-one basis or in a social gathering.

Try this and I am sure you will leave the experience with a much stronger bond than any social networking site can achieve.